Post by account_disabled on Feb 18, 2024 0:03:23 GMT -5
The term ¨BLUF¨ is an abbreviation for ¨Bottom Line Up Front¨. This phrase means that the most important thing about the website page or text is in the beginning. This structure assumes that the most important information is placed at the beginning of the text rather than at the end. As a result, a reader can read quickly and understand the main point of the message clearly. Interestingly, this type of information entry structure is widely used in military communications in the United States. The main goal of this is to ensure that the message is understood more accurately and clearly. The BLUF principle differs from a more traditional style that places advice and conclusions last, after facts and arguments. Let's model the situation where a client gives a task to a designer. While the BLUF principle is not used in the example on the left, it is used in the example on the right. Without BLUF principle With the BLUF principle ¨We open a website within a week and plan an action for customers.
Until now we were thinking about where to place the relevant information... (here are the explanations) We would like you to create a banner for the website with information about actions for the week . ¨We would like you to create a banner for the website with information about actions for the week . We launch a website in a week and plan an action for customers. Until now we were latestdatabase.com thinking about where to place the relevant information... (here are the explanations).¨ This is a pretty crude example, but a very illustrative one. Do you feel the difference? In the first case, we provide introductory information at the beginning. After that we talk about the mission. In the second case, we define the task and then go into details. Here, the imagined designer understands what is expected of him and has a better grasp of the following data. Therefore, it is clear to him from the very beginning why everything is described this way, because they know their main mission. Makes sense, right? alt_text Where is the BLUF method used? BLUF can be used literally in any field where it is vital to convey the main idea to the audience quickly and effectively.
Check out the examples below: In business life: In business letters and presentations to attract the attention of a client or investor; In reports and analytical materials to give readers a gist of the content; In advertising materials to attract the attention of potential customers. In education: In lectures and seminars to help students understand the subject better; to make materials in books and manuals better and more understandable; Providing students with the opportunity to focus on more important questions in texts and exams. In journalism: In news articles to help readers get a clearer idea of the most important events; In analytical materials to help find a way out of difficult situations; to highlight the most interesting statements in interviews. Additionally, the BLUF method is used in marketing (including email marketing), social networks, advertisements, presentations and other materials. Also, the BLUF method can be used in joint correspondence to give the most vital information to an interlocutor faster and more accurately. This way you will save a lot of time.
Until now we were thinking about where to place the relevant information... (here are the explanations) We would like you to create a banner for the website with information about actions for the week . ¨We would like you to create a banner for the website with information about actions for the week . We launch a website in a week and plan an action for customers. Until now we were latestdatabase.com thinking about where to place the relevant information... (here are the explanations).¨ This is a pretty crude example, but a very illustrative one. Do you feel the difference? In the first case, we provide introductory information at the beginning. After that we talk about the mission. In the second case, we define the task and then go into details. Here, the imagined designer understands what is expected of him and has a better grasp of the following data. Therefore, it is clear to him from the very beginning why everything is described this way, because they know their main mission. Makes sense, right? alt_text Where is the BLUF method used? BLUF can be used literally in any field where it is vital to convey the main idea to the audience quickly and effectively.
Check out the examples below: In business life: In business letters and presentations to attract the attention of a client or investor; In reports and analytical materials to give readers a gist of the content; In advertising materials to attract the attention of potential customers. In education: In lectures and seminars to help students understand the subject better; to make materials in books and manuals better and more understandable; Providing students with the opportunity to focus on more important questions in texts and exams. In journalism: In news articles to help readers get a clearer idea of the most important events; In analytical materials to help find a way out of difficult situations; to highlight the most interesting statements in interviews. Additionally, the BLUF method is used in marketing (including email marketing), social networks, advertisements, presentations and other materials. Also, the BLUF method can be used in joint correspondence to give the most vital information to an interlocutor faster and more accurately. This way you will save a lot of time.